Visual Hack: Combining Branding and Direct Response Call to Actions in Same Frame

This episode shows a visual editing and video creation style to combine branding of the company and your call to action throughout your video that can by used for website or video syndication.

Up until recently, most big companies just wanted to “brand” their name on the web, but now they are getting smarter and want some kind of call to action as you see with clickable video ad rolls.

I created this for a client where I had to scope out the correct specs and sizes who wanted to still show the brand of the video the whole time while adding a call to action throughout.

There are 2 ways to achieve this.

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